Then, you set a maximum bid for how much you’re willing to pay each time someone clicks your ad. With Google Ads, you choose the keywords you want to trigger your ads. Typically, the Google Display Network is cheaper, with an average CPC of less than $1. If you’re looking to advertise on the Google Search Network, you can expect PPC costs of $1 to $2 per click. Google Ads is one of the most popular ad networks for PPC marketing. Depending on your marketing strategy, for example, you might have plenty of traffic (and sales) coming from other channels, like search.Įvaluate your company’s budget, goals, and industry to determine what spend makes the most sense. Just because the average business invests a certain amount into PPC each month doesn’t mean your company should. How much you pay for PPC depends on several factors, including: How much your business invests in PPC advertising will depend on your size, industry, and even ROI of other strategies, like SEO. Keep in mind, the above are averages - not recommendations or standards for your organization.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |